In advance of the annual international Privacy Data Day, please share these three action tips to protect the privacy of consumers and businesses:
- Nothing is truly free, including mobile apps. Be aware of the personal information you give mobile app providers. Many free apps sell your information to a wide range of companies, some of which may have malicious intents. Studies have shown most apps do not have many, or even any, security controls built in. Check privacygrade.org to see if the app you want respects your privacy and has security built in.
- Be cautious with new "smart" devices. A wide range of new and unique gadgets -- from socks to smart cars -- connects you directly to other entities (and even to the Internet) to automatically share information about your activities, location and personal characteristics. Before using such devices, make sure you know which data they are collecting, how it will be used and with whom it will be shared.
- Only share personal information with trusted sources. Be extra careful not to share sensitive personal information, such as social security numbers, credit card numbers and driver's license numbers. Don't do business with an entity that does not have a posted privacy notice.